Campaign work for Smith Optics to release their new frame, The Seeker. Filmed with multi-sport mountain athlete Anton Krupicka in Boulder, Colorado.
“When trail runs and mountain adventures are as routine as a casual weekend, your sunglasses need to be up for the action. The Smith Seeker sunglasses stay put through ultra runs and daily bike commutes alike. Subtle pilot style lends them a classic feel, and they're packed with the lens and frame tech you expect in performance sunglasses. From adjustable QuickFit temples to the included paracord leash, you can count on the Seeker to stay put through sweaty efforts and across rough terrain. Subtle, built-in low-profile side shields add peripheral light coverage, while ChromaPop™ lens technology enhances contrast and reduces eye fatigue over long days outdoors.”
Art Director: Thomas Edgar
Photographer/Producer: Tim Aukshunas
DP/Editor: Alec Walsh
Photo Assist: Lane Mathis
Featuring: Anton Krupicka
Raised on Kaua‘i's shores, Mike Coots forged a deep bond with the ocean early on. At the age of 18, a harrowing shark attack forever altered the course of his life, claiming his right leg. Turning fate into purpose, he became a passionate shark conservation advocate. With his camera, Coots captures the grace of sharks, sharing their story through compelling prints and a book that reveals their essential role in the ocean's ecosystem.
Client: OluKai
Director: Nolan Grose
Executive Producer: Matt Lindauer
Executive Producer: Daniel WIndsor
Producer: Austin Gardner
Director of Photography: Nash Howe
1st AC: Cole Becker
Camera Operator/Underwater Op. 2: Alec Walsh
Underwater Operator: Matt Heirakuji
Sound Mixer: Thor Seraphin
PA: Ted Mensah
Editor (The Call): Nolan Grose
Editor (Additional Brand Edits): Alec Walsh
Composer: Ali Helnwein
Production Company: Brother Films
Special Thanks: Kalani Vierra, The Coots ʻOhana, Ryan Hakman, Skiz Doudt, Kepa Kruse, Debbie Salamone, The Rob Stewart ʻOhana, Rob Stewart Sharkwater Foundation, Jamie & Nikole Pachecco, The Blaich and Vaughan ʻOhana
Immerse yourself in the rich heritage of Smith’s Archival collection. A campaign that showcases a contemporary take on three of Smith’s everyday classic silhouettes in the serene landscape of Big Bear, Ca.
This campaign is a nod to the past and captures the spirit of outdoor style with a refreshed perspective. Our goal was to anchor the product in familiar outdoor landscapes and activities that push the boundaries of outdoor style. Statement styles of yesteryear.
Art Director: Thomas Edgar
Exec. Producer/Still Photography: Tim Aukshunas
DP/Edit: Alec Walsh
Photo Assist: Tanner James
Talent: Becca Esopenko
Talent: Ricky Flowers
Video highlight reel from the OluKai Fall 2024 campaign shoot in Montana. Our goal was to show the season's selection of current boots and slippers in a new location to the brand. We followed professional pilot and skier Corey Seemann and his wife, entrepreneur Brooke Lynn Seemann around their home in Whitefish. To show off the versatility and range of styles we shot several different looks and scenes taking to Corey's hanger, flying over the mountains in his bush plane, exploring the town, and finally to campfire cocktails with friends, Alessandro and Emily.
Art Director: Ryan Baca
Photographer: Ben Ono
Cinematographer: Alec Walsh
Producer: Oz Go
DIT: Vincent Ricafort
Stylist: Lauren Wheeler
Stylist: Sammy Cross
Hair/Makeup: Marcela Cloud
Talent:
Corey Seemann
Brooke Lynn Seemann
Alessandro Marino
Emily Szewczyk
Surf culture promotes traveling for the best waves. But Lex discovered a deeper purpose through investing in her own local surf community.
Starring: Lex Weinstein
Client: Costa Del Mar
Producer: Outside TV
Director: Brian Kelley
DoP: Andy Maser
Underwater Operator: Alec Walsh
Editor: Brian Kelley
We're thrilled to announce our latest collaboration with StanCraft, a partnership that marries the timeless art of wooden boat craftsmanship with our passion for creating durable and stylish footwear. Introducing the Shoreline sandal—where OluKai's dedication to quality meets StanCraft's nearly century-long legacy of craftsmanship and tradition. This collaboration is more than just a product; it's a celebration of heritage, attention to detail, and the beauty of nature. Discover how we've come together to create something truly special, inspired by the rich cultural landscapes that guide our mission.
Art Director: Ryan Baca
Director of Photography: Alec Walsh
Editor: Alec Walsh
Producer: Oz Go
Photographer: Derrick Busch
Stylist: Lauren Wheeler
Talent: Zeke Lau, Jenna Bleu, Tyler Rhyne
New campaign work for @smithoptics for the release of the new Seeker, Outlander and Pacer prescription/bluelight frames.
Our goal was to provide a look into the lifestyles of 3 individuals whose lives are driven by passion for their craft. Due to the nature of the clear lenses we needed to show the less-celebrated, quiet moments in their lives. It was a fun challenge to highlight those liminal spaces in between the action as the focus while maintaining the context of the trade each character is known for.
This project provided an opportunity to bring a blend of character storytelling to the commercial side. We interviewed Zoe, Anton, and Joey about their motivations, identities, and the subtler aspects of their individual trades.
Featuring:
Joey Schusler: Professional Mountain Bike Rider, Filmmaker
Zoe Mcdougall: Professional Surfer
Anton Krupicka: Professional Ultra Runner, Gravel Biker, and Mountaineer
Also featuring Hailey Moore Outdoors Writer
Art Director: Thomas Edgar
Photographer/Producer: Tim Aukshunas
DP/Editor: Alec Walsh
Photo Assist (San Clemente): Jenny Farhat
Photo Assist (Boulder): Lane Mathis
Product launch for Costa Del Mar's new California Gold Collection. Soak in the details in vivid gold with our new polarized lenses featuring a gold mirror finish.
#seewhatsoutthere
Cinematographer: Alec Walsh
Underwater Operator: Alec Walsh
Editor: Alec Walsh
Creative Director: Cody Spinadel
Client: Costa Del Mar
Textured Waves is a collective of Black female surfers dedicated to inviting women of color and individuals from other underrepresented demographics into the water.
"My surfing journey is tied very closely to natural hair journey and my acceptance of my beauty as it was meant to be," Martina Duran says. "When I let my hair become natural, it became less of a factor." This story of sisterhood and acceptance was made and launched on the ADIDAS CONFIRMED app.
Talent: Textured Waves
Storyline and script written by Martina Duran of Textured Waves
Director of Photography: (Martina, Oahu)Phil Schlieder @philschlieder
Director of Photography: (Danielle, San Diego)Alec Walsh @Alecwalshvisuals
Director of Photography: (Chelsea, Santa Cruz)Sachi Cunningham @seasachi
Editor: Ari Bre Bre @aribrebre
Surfer Portraits and Group shots, based in LA: Monica Medellin @monicamedellin_
VFX: Matt Lawless @matthewlawless
Sound: Bia Noronha
Surfers: Textured Waves (Martina Duran, Danielle Black Lyons, Chelsea Woody)
Surfers: Gabriella Angotti-Jones, Kimiko Russell-Halterman, Kristina Chan, Marlim Reynosa Ricardo, Olivia VanDamme, Shelby Tucker, Olga Diaz
Producer: Klaudia Podsiadlo
Creative: Dan Hart-Davies
Interview and Words: Sarah Osei
Project Manager: Sara Tohme
Editorial Direction: Lucy Thorpe
Island Hopper style launch. Filmed in Hana, Maui, this campaign was shot in under 2 days. Traveling light and fast, we boarded a small single prop plane and jumped over to the more remote, wild landscape on the East side of the island.
Meet Island Hopper
Translation: The activity of visiting several different islands when on a vacation
As nimble as an inter-island day trip, the lightweight and easily packable Island Hopper is designed for those on the move. Whether you're going from the gym to lunch or from cross-training to catching a flight, the Island Hopper is ready. It combines a soft and breathable knit with our signature Drop-In Heel® for effortless versatility.
Art Director: Ryan Baca
Photographer: Mark Kushimi
DP/Editor: Alec Walsh
Photo Assist/DIT: Kali Alexander
Talent: Desmond Centro
Talent: Sydney Malia Walker
No Days Off is a captivating mini-series that showcases the unwavering hard work, indomitable grit, and unparalleled dedication of the Hawaiian Lifeguard Association in fulfilling their mission to protect people in the water on Hawaii's North Shore of O'ahu. From rigorous training sessions both in and out of the water to prioritizing active recovery, these men and women truly embody the principle of "No Days Off."
“My goal and my motivation to train is to be ready. For when those high surf incidents come through. Even on my days off everybody is looking to me as the safety professional in the water.” - Kamu Davis, Head Lifeguard
Chelsea Bizik: Ocean Safety Lieutenant
Kamakani Froiseth: Ocean Safety Rescue Craft Operator
Kamu Davis: Head Lifeguard
Director of Photography, Editor: Alec Walsh
Producer: Ulyl Chable
Spending a sunny morning on at San Onofre State Beach with Lex Weinstein and her vintage VW Bug. A collaboration between OluKai and Almond Surfboards. Featuring OluKai's newest womens' styles and Almond Surfboard's R-Series Joy model.
DP, Photographer, Editor: Alec Walsh
Featuring: Lex Weinstein
Surfing is a Dance.
A day in the life at San Onofre. A short film inspired by vintage surf films, classic rock posters and long days in the sun. Celebrating the launch of Old Shack Logging Co, this short was filmed to highlight the spirit behind the brand. Shot on a mix of analogue film and digital, from the beach and from the water. Follow along and experience a day in the life at a classic California surf break.
Director, Producer, DP, Editor: Alec Walsh
Executive Producer: Old Shack Logging Co, Derek Greenhalgh
Surfer: Valeria Poggi
Surfer: Kevin Carlin
At Los Gauchos, we’re proud to bring you hand-harvested, small batch, and low intervention wines from Mendoza, Argentina. Our winemaker’s minimally intrusive farming methods demonstrate respect for terroir, tradition and above all, the consumer.
Executive Producer: Los Gauchos
Director of Photography: Alec Walsh
Editor: Alec Walsh
Producer: Patrick Garcia
Nothing inspires action better than the stories of people who’ve taken that next step. Hearing what they’ve done and how they’ve done it. Being inspired by their vision. Taking heart from their determination and being encouraged by their resilience, even when the odds are stacked against them. Put simply, stories inspire action.
And there’s nowhere we need people to act more, than to work together to tackle climate change. To help, we’ve partnered with Climate Crisis Hub to create a series of films. Films that tell the stories of those affected by environmental problems and what they’re doing to address them. Films to make you think. Films to inspire you to do. We hope they spark a few more people to take positive action, however big or small, to help us address climate change.
Unmaking & Remaking
Agbogbloshie in Accra is the biggest e-waste landfill in the world — a toxic dumping ground, away from sight, for short-lived Western electronics.
But the community of informal workers living in and around Agbogbloshie can show us the direction to grassroots models of circularity — of unmaking and remaking, repairing and reusing, reimagining and reinventing.
Starring: "Romeo" Tahiru Abdul Latif
Director: Susanna Basso
Producer: Simon Mélizan
Director of Photography: Caleb Nii Odartey Aryee
Editor: Alec Yasuo Walsh
Translator: Abdul-Rahman Hanifa
Production Assistant: Godfred Armah
Line Producer: Bismark Odartey
Special Thanks: Molly Kampmann
Future Traditions
Malpe is a beautiful fishing town with deep ties to the sea. Indigenous fishing techniques, however, have been all but completely replaced by mechanised fishing and the area has become severely overfished.
But the answer to this new problem is simple. Regenerative fishing practices are fundamentally based in the rediscovery of traditional ecological knowledge of indigenous communities, who hold generational knowledge of seasonal, local food systems and how to preserve the ecosystems that support local economies.
Starring: Krishna Suvarna
Director: Susanna Basso
Producer: Simon Mélizan
Director of Photography: Giridhar Nayak
Editor: Alec Yasuo Walsh
Sound Recordist: Sanath Balkur
Translator: Prianka N. Revankar
Additional Footage: Alec Yasuo Walsh
Special Thanks: Satish Kundar, Molly Kampmann
Blooming Cities
Lahore used to be known as “The City of Gardens” — but it's now fast becoming a city of concrete. In fact, Lahore has just been named the most polluted city on the planet.
Bilal A. Chaudri is one of the city’s residents who’s hard at work solving the city’s extreme pollution through urban forestry. We need a worldwide movement advocating for forests being integrated into the fabric of cities to create green corridors, purify the air, and heal our soil.
Starring: Bilal A. Chaudri
Director: Susanna Basso
Producer: Simon Mélizan
Director of Photography: Jawad Sharif
Editor: Alec Yasuo Walsh
First AC: Fayyaz Khan
Camera Operator: Asif Ali
Field Coordinator: Syeda Kashmala
Communications Manager: Hira Mirza
Additional Footage: Restore
Special Thanks: Molly Kampmann
People Power
Kenya faces challenges around the availability, affordability and reliability of electricity. Large parts of the population have no or limited access to the grid, depriving the country from huge amounts of productive potential.
We can leapfrog the grid to reach energy empowerment at a community level, by using micro-grid solar power with minimum cost and lightweight hardware. The future of energy is community-led.
Starring: Benson Kibiti
Director: Susanna Basso
Producer: Simon Mélizan
Director of Photography: David Waronja
Editor: Alec Yasuo Walsh
First Assistant Director: Njuguna Ng'ang'a
Driver: John Kimani
Additional Footage: Zuhura Solutions, Duncan Moore
Special Thanks: Molly Kampmann
OluKai 'Aka product launch campaign shoot.
Palm Springs, California
Art Director: Ryan Baca
Producer: Allie Mae Rosehill
Director of Photography: Alec Walsh
Video Editor: Alec Walsh
Photographer: Tim Aukshunas
Film Photographer: Alec Walsh
Featuring: Sanne Vloet
Featuring: Helen Owen
Featuring: Amanda Li-Paige
